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8 Reasons to Use a Targeted Dietary Supplement Mailing List

8 Reasons to Use a Targeted Dietary Supplement Mailing List

by David Klein | Mar 18, 2022 | Supplement Marketing

As a dietary supplement business owner or marketer, your prime focus is getting your products into the hands of the people who want or need them. But how do you go about finding that target audience in today’s vast consumer market? A dietary supplement mailing list is...
7 Common Email Marketing Mistakes to Avoid When Marketing Nutritional Supplements

7 Common Email Marketing Mistakes to Avoid When Marketing Nutritional Supplements

by David Klein | Feb 28, 2022 | Mailing List, Supplement Marketing

Consumers are frequently bombarded with endless barrages of digital marketing materials at every single turn. From social media and brand websites to paid ads on search engines, targeted advertising, and online video platforms, digital marketing is virtually...
6 Reasons to Use Mailing Lists in Your Nutritional Supplement Marketing Strategy

6 Reasons to Use Mailing Lists in Your Nutritional Supplement Marketing Strategy

by David Klein | Dec 28, 2021 | Mailing List, Supplement Marketing

Updating your nutritional supplement mailing list from time to time is imperative to the growth of your business. It’s an effective way to maintain strong brand identity and build recognition and loyalty. The more people see your brand name in their inboxes, the more...
Marketing Dietary Supplements through Direct Mail

Marketing Dietary Supplements through Direct Mail

by David Klein | Nov 16, 2021 | Supplement Marketing

When you’re talking about the U.S. supplement industry, you’re dealing with a market estimated near $40 billion by some experts. And as awareness surrounding health continues to grow among the entire population (along with several other factors), this industry will...
How Marketers Can Stay Ahead of the Booming Probiotic Market

How Marketers Can Stay Ahead of the Booming Probiotic Market

by David Klein | Nov 12, 2021 | Supplement Marketing

Let’s get straight to the facts: Probiotic consumption is on the rise—seriously on the rise. In 2015 alone, the global probiotic market reached $401.0 billion and North America had the highest retail share of this market, generating $6.0 billion in sales. What’s even...
Assessing Nutritional Supplement Trends for 2021

Assessing Nutritional Supplement Trends for 2021

by David Klein | Nov 11, 2021 | Supplement Marketing

It’s no secret that consumers today are more aware of their health than ever before. People of all ages are searching for ways to improve specific parts of their physical and cognitive health, and that search typically leads to some form of nutritional supplement....
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