by David Klein | Aug 22, 2024 | Customer Retention, Direct Mail
In today’s competitive e-commerce landscape, customer experience and loyalty are not just buzzwords; they are crucial components that can make or break a business. With countless online stores vying for consumer attention, standing out means more than just...
by David Klein | Jul 22, 2024 | Direct Mail
In the world of direct mail advertising, the follow-up is just as crucial as the initial campaign. A well-executed follow-up strategy can significantly enhance engagement and conversion rates, turning prospects into loyal customers. In this article, we’ll...
by David Klein | Jun 14, 2024 | Direct Mail
The medium of direct mail has been around since the late 19th century and, even with the advent of other advertising mediums (radio, TV, and Internet specifically), direct mail is an effective way to advertise. Specifically, because it can help boost engagement with...
by David Klein | May 17, 2024 | Blog, Direct Mail
In the world of direct mail marketing, the headline is probably the most important part of a successful direct mail package. It’s the most prominent aspect of the copy that is the first “attention grabber” for the recipient. However, writing a compelling headline is...
by David Klein | Apr 19, 2024 | Direct Mail
Boosting your cross-channel marketing strategy with direct mail can offer a wide array of benefits for businesses looking to enhance their outreach efforts. In this article, we’ll break down the benefits of adding traditional direct mail marketing to your current...
by David Klein | Mar 15, 2024 | Direct Mail
In today’s fast-paced digital world, where email inboxes are flooded with promotional messages and social media feeds are overcrowded with ads, standing out and engaging with customers effectively has become increasingly challenging. This is where the synergy of...
