by David Klein | Mar 9, 2022 | Magazine Advertising, Newspaper Advertising
Many savvy businesses continue to post advertisements in newspapers and magazines because they see how effective print ads can be. One of the most effective aspects of ads in magazines and newspapers is the call to action or CTA. This feature is extremely important,...
by David Klein | Mar 8, 2022 | Magazine Advertising, Newspaper Advertising
For decades, retailers trusted print media to get their messages out to consumers. Print campaigns were extremely effective because people enjoyed receiving mail. When the Internet came along, print media suddenly appeared archaic and out of touch. Targeted digital...
by David Klein | Mar 7, 2022 | Magazine Advertising, Newspaper Advertising
Augmented reality (AR) is still a new and innovative technology, but big brands that have incorporated it into their advertisements in newspapers and magazines have shown that augmented reality is the way of advertising in the future. Many of the most popular AR ads...
by David Klein | Feb 28, 2022 | Newspaper Advertising
Purchasing advertising space may be more complicated than you think. The rates depend on your display ad size, as well as how much the publication charges per unit. However, posting an advertisement in a newspaper can be an effective way for you to share a new...
by David Klein | Feb 25, 2022 | Newspaper Advertising
Are you considering posting your advertisement in a newspaper and want to know how to stand out and gain loyal customers in this environment? You’re not alone. Many companies are going back to print media because it’s an affordable and effective way to reach their...
by David Klein | Feb 24, 2022 | Newspaper Advertising
If you want to effectively advertise your brand’s message and make yourself memorable and familiar, you need to reach consumers multiple times. Frequency makes you reliable and trustworthy, but it can also be a challenging task. If the frequency of your newspaper...