Remnant Advertising

Remnant Space Advertisement: Maximizing Your Marketing Budget

In the world of advertising, there are a variety of strategies that businesses can use to promote their products and services. One approach that is often overlooked, but can be highly effective, is remnant space advertising. In this article, we’ll explore what remnant space advertising is, why it can be valuable for businesses, and how North American Media can help you take advantage of this opportunity.

What Is Remnant Space Advertising?

Remnant space advertising is the practice of buying advertising space that has not been sold by publishers or media outlets. This space is typically left over after all other advertising spots have been sold. Publishers and media outlets often sell this space at a discount to avoid it going unsold.

Why Is Remnant Space Advertising Valuable?

There are several reasons why remnant space advertising can be valuable for businesses. First and foremost, it can help businesses maximize their marketing budget. By purchasing ad space at a discount, businesses can get more exposure for their brand without having to spend as much money.

Another benefit of remnant space advertising is that it allows businesses to target niche audiences that they may not have been able to reach otherwise. Because remnant space is often available in smaller quantities, it can be used to target specific demographics or geographic regions.

Additionally, remnant space advertising can be a great way for businesses to test new marketing campaigns or strategies without committing a lot of resources. By purchasing remnant space, businesses can experiment with different advertising messages and see what resonates with their target audience.

How Can North American Media Help?

At North American Media, we specialize in helping businesses take advantage of remnant space advertising opportunities. Our team has years of experience working with publishers and media outlets to find the best deals on remnant space advertising.

When you work with North American Media, we’ll help you identify the best media outlets and publishers for your target audience. We’ll also negotiate the best deals on your behalf to ensure that you get the most exposure for your marketing budget.

In addition, we’ll provide you with access to our advanced analytics tools, which allow you to track the success of your remnant space advertising campaigns in real-time. This information can be used to refine your marketing strategy and ensure that you are getting the most out of your advertising dollars.

Contact North American Media to Get Started on Your Remnant Space Advertising Strategy

Remnant space advertising can be a valuable tool for businesses looking to maximize their marketing budget and reach niche audiences. By taking advantage of these opportunities, businesses can experiment with new marketing campaigns, target specific demographics, and get more exposure for their brand.

If you’re interested in learning more about how North American Media can help you take advantage of remnant space advertising opportunities, please contact us today. Our team is ready to help you find the best deals on advertising space and maximize your marketing budget.

David Klein

David Klein is CEO and President of North American Media; Inc. David has a rich and deep background in direct response marketing. His experience comes from being a consultant and list broker with more than 30 years in the Industry; working with several hundred different clients in just about every industry, market, or niche found in direct mail. David is a graduate of the University of Illinois with high honors advanced degree course work in Marketing Communications from Roosevelt University in Chicago. Part of North American Media’s vision is to help its clients succeed in their acquisition efforts for finding new customers regardless of the marketing channel or media used.

Recent Posts

Direct Mail Marketing for Salons: How to Attract More Clients Without Relying on Social Media

Social media channels are becoming increasingly oversaturated. For hair and beauty salon owners, this means…

4 days ago

From Mailbox to Market: How Direct Mail Marketing Helps Real Estate Agents Attract More Listings

Real estate agents face relentless competition for quality listings. Every day brings new challenges in…

1 month ago

From Stagnant Shelves to Sold-Out Success: How Remnant Ads Can Power Your Next Flash Sale

Is your small business struggling with slow-moving inventory solutions? Unsold stock doesn't just take up…

3 months ago

Direct Mail vs. Email Marketing in 2025: Key Trends, Benefits & Smart Channel Choices

Marketing has evolved dramatically over the last decade, from the rise of social media platforms…

4 months ago

QR Codes, PURLs, and Direct Mail: Turning Mailbox Moments into Website Traffic

Imagine transforming your mailbox moments into measurable online traffic. With the right strategies, direct mail…

5 months ago

New to the Neighborhood? How Targeted Direct Mail Can Help You Find a Dental Clinic

When new families settle into a neighborhood, finding reliable local services like a dental clinic…

6 months ago