Ways to Incorporate Direct Mail into Your Marketing Funnel

When used according to best practices and combined with a solid digital campaign, the right direct mail marketing strategies can…

4 years ago

What Is Remnant Inventory and How Does It Work?

Print and digital media outlets typically offer two main types of advertising space to companies: premium advertising and remnant advertising…

4 years ago

8 Ways to Measure a Direct Mail Campaign’s Success

You put a lot of time, energy, and resources into planning and executing your direct mail marketing campaigns. You might…

4 years ago

Benefits of Using Retention Marketing for Your Business

Customer retention is the process of keeping existing customers interested in your business so that they continue buying products or…

4 years ago

8 Reasons to Advertise Your Business in Niche Magazines

Imagine your consumer in the morning, sitting with their cup of coffee and bowl of oatmeal. What are they doing?…

4 years ago

6 Reasons to Use Mailing Lists in Your Nutritional Supplement Marketing Strategy

Updating your nutritional supplement mailing list from time to time is imperative to the growth of your business. It’s an…

4 years ago

8 Successful Retention Marketing Strategies

It’s easy to get hungry for more customers when you notice your customer acquisition strategy working and your business growing.…

4 years ago

How to Capture a Reader’s Attention with a Newspaper Advertisement

A professional copywriter’s first responsibility is to grab the reader’s attention and keep it throughout the copy. Sometimes, that’s easier…

4 years ago

Tips to Reach Your Target Audience through Newspaper Advertising

Most marketing professionals today are well versed in the world of digital and print advertising. In fact, many professionals have…

4 years ago

Customer Acquisition vs. Customer Retention: The Difference Between Both and How to Develop a Strategy

On a very basic level, every business needs to focus on two main strategies to help them grow and thrive.…

4 years ago